The old-school method?
Mail coupons and sales promotion flyers.
Success rate… abysmal.
The ThrallVision method?
Use audio codes throughout the store to reach customers directly through their phone, while they’re already shopping.
I’ll give you an example: A customer walks into the personal care section. An ThrallVision audio code plays in that section alerting their phone about buy one get one half-off deal on shampoo.
The customer was already going to buy shampoo, so they figure they may as well take advantage of the deal.
Why not take advantage of long lines?
While a customer is waiting on line, embed an audio code that sends them links to membership.
Traditionally, people are asked while they’re checking out if they’d like to join any membership program.
This is after the customer had spent time waiting in line, and they are eager to get out. They see the light at the end of the tunnel and just want to leave.
So why not reach them about the membership while they’re already waiting?
ThrallVision gives you the opportunity to track the success of your promotions.
Now, you can get the online experience of analytics, in-store.
